Q1-HERO

Building brilliance

WHO

Quartermile 1

WHERE

Edinburgh

WHAT

STRATEGYCREATIVEACTIVATION

Quartermile Group wanted more than just smart design. They needed a brand experience that seamlessly connected with their architectural vision and brought their identity to life.

We delivered a dynamic environment shaped by strategic design, bespoke lighting, and intuitive wayfinding, turning Quartermile One into a true branded destination.

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Strategy

Quartermile One needed a brand activation strategy that felt fully embedded within the architecture.

Our focus was on elevating the environment while amplifying the brand’s presence through smart design choices and considered spatial storytelling.

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Creative

We placed the Quartermile One logo at the heart of the creative direction, using it as the foundation for every design decision.

From there, we crafted bespoke lighting features that set the tone of the space and deepened the brand story. The wayfinding system was designed to do more than guide, it added clarity and character, immaculately blending function with brand expression.

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Activation

Working closely with the architects, we brought the concept to life with precision and attention to detail.

The result is a visually striking, high-functioning environment that transforms Quartermile One into an immersive brand experience from the moment you step inside.

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Working with agency4D felt like a real partnership from day one. They got what we were trying to do and brought it to life with smart thinking, bold design, and flawless delivery. Now, the space doesn’t just look great — it feels like us.
Quartermile Group